DESH DEKHO AND DISCOVER THE FESTIVE KALEIDOSCOPE OF INDIA
MUMBAI, SEPTEMBER 27, 2021: Known for its rich culture and heritage, India’s festive season marks the beginning of celebrations, bringing families together. There has been a rise in demand for multi-generation leisure travel, with families looking for new ways to create experiences and bond. This World Tourism Day, Indian Hotel Company’s (IHCL) new festive offer inspires travellers to Desh Dekho and rediscover the myriad customs that are quintessential of Indian festivals across its Taj, SeleQtions and Vivanta hotels.
Curated to bring alive classic traditions that mark each festival, the offer gives people an opportunity to revel in breath-taking destinations, while immersing themselves in authentic, local experiences that celebrate the vibrant cultural kaleidoscope of Indian festivals. Be it the magic of pujo in the charming city of Kolkata, twinkling nights lit up with the glow of a hundred diyas at the Royal Palaces in Rajasthan during Diwali, the evening air ringing with the sound of the Ganga Aarti in Varanasi or the classic customs that are synonymous with Christmas in Goa, traverse through India’s rich festive tapestry.
Rediscover the art of traveling together and creating memories of a lifetime while being assured of the highest levels of safety and hygiene. The ‘Desh Dekho Festive Offer’, with its special rates, curated meals and local festive experiences is available for bookings made between September 27, 2021 to October 15, 2021, for stays from October 1, 2021 until January 15, 2022.
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About The Indian Hotels Company Limited
The Indian Hotels Company Limited (IHCL) and its subsidiaries bring together a group of brands and businesses that offer a fusion of warm Indian hospitality and world-class service. These include Taj – the iconic brand for the most discerning travellers and the World’s Strongest Hotel Brand and India’s Strongest Hospitality Brand as per Brand Finance 2021, SeleQtions, a named collection of hotels, Vivanta, sophisticated upscale hotels and Ginger, which is revolutionising the lean luxe segment.
Incorporated by the founder of the Tata Group, Jamsetji Tata, the Company opened its first hotel - The Taj Mahal Palace, in Bombay in 1903. IHCL has a portfolio of 225 hotels including 55 under development globally across 4 continents, 12 countries and in over 100 locations. The Indian Hotels Company Limited (IHCL) is South Asia’s largest hospitality company by market capitalization. It is primarily listed on the BSE and NSE.
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